How to Make a Facebook Product Video Ad on Canva

Interlace Digital co-founder, Brian Cleary, breaks down how to design a Facebook video ad using Canva. Learn how to implement simple brand elements, product imagery, and animations to make professional-grade social media ads.

In this video, we’ll go over the following:

1. Establish your brand style guide
2. Create your Brand Kit in Canva
3. Canva Template Selection & Manipulation
4. Implement brand style (Colors, fonts, logos, or icons)
5. Add high-res product or lifestyle imagery
6. Select image effects, animation styles, and duration
7. Product benefits and value statements 8. Add Call to action and destination URL (closing screen)