
The Sausage Maker
Challenge
The Sausage Maker is a trusted provider of equipment and ingredients for DIY cooks and home chefs that make their own meats, seasonings, and other culinary creations. Their eCommerce revenue was trending down 30% YoY and they needed a stable solution to get their online sales back on track
Solution
Working alongside our agency partner, Renoun Creative, Interlace developed a multi-channel paid media plan to prioritize Google and Meta ads for customer acquisition. We helped The Sausage Maker eliminate their YoY revenue decline and turn it into an additional 15% annual growth.


The Sausage Maker
The Data
The Project
The Sausage Maker, a trusted provider of DIY culinary equipment and ingredients, faced a 30% YoY eCommerce revenue decline. In collaboration with Renoun Creative, Interlace crafted a multi-channel paid media strategy focused on Google and Meta ads for customer acquisition. This approach reversed the revenue decline, achieving 15% annual growth.

The Challenge
The Sausage Maker is a trusted provider of equipment and ingredients for DIY cooks and home chefs that make their own meats, seasonings, and other culinary creations. Their eCommerce revenue was trending down 30% YoY and they needed a stable solution to get their online sales back on track
Our Solution
Working alongside our agency partner, Renoun Creative, Interlace developed a multi-channel paid media plan to prioritize Google and Meta ads for customer acquisition. We helped The Sausage Maker eliminate their YoY revenue decline and turn it into an additional 15% annual growth.
