Bookinglane

Challenge

Bookinglane is a platform that allows users to instantly book private car service online. After raising their first round of funding, they needed a marketing partner that could help them grow quickly and hit their aggressive revenue goals.

Solution

Within 30 days, Interlace implemented a new multi-channel paid media strategy across Google, Meta, and LinkedIn. We quickly scaled Google Search Ads to drive over 75% of their MRR. Bookinglane went from $8k/mo ad spend and $22.5k MRR to $20k/mo ad spend and over $105k MRR in just 6 months.

50%
Decrease in CPA
500%
Revenue Increase
$448K
New Revenue Generated

Bookinglane

The Data

50%
Decrease in CPA
500%
Revenue Increase
$448K
New Revenue Generated

The Project

After securing funding, Bookinglane partnered with Interlace to scale quickly and meet aggressive revenue targets. Interlace launched a multi-channel paid media strategy across Google, Meta, and LinkedIn, driving over 75% of MRR via Google Search Ads. In 6 months, Bookinglane grew from $22.5K MRR on $8K ad spend to $105K MRR on $20K ad spend.

Services Provided
Platforms Utilized

The Challenge

Bookinglane is a platform that allows users to instantly book private car service online. After raising their first round of funding, they needed a marketing partner that could help them grow quickly and hit their aggressive revenue goals.

Our Solution

Within 30 days, Interlace implemented a new multi-channel paid media strategy across Google, Meta, and LinkedIn. We quickly scaled Google Search Ads to drive over 75% of their MRR. Bookinglane went from $8k/mo ad spend and $22.5k MRR to $20k/mo ad spend and over $105k MRR in just 6 months.

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